An analytics service designed specifically for mobile that centres around actions rather than page views. Mixpanel provides a drop-in library that makes in easy to integrate into your iOS app and start logging user actions. Actions can be anonymous but you can also log actions for specific users to help you understand you audience better. The Mixpanel website provides lots of options that are designed to help you get insight from your analytics including: funnels that describe routes through your app; segmentation to group your actions by metadata; and retention tracking to see where users leave your app. You can also use Mixpanel to send push notifications and rich in-app notifications.
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